Many students with majors from the College of Arts, Humanities, and Social Sciences choose to minor in marketing to prepare themselves for careers in advertising, public relations, marketing management, international marketing, marketing on the internet, and supply chain management. Science and Engineering students with an interest in new product development, marketing high technology products, international marketing, and supply chain management also minor in marketing. A minor in marketing is also a good option for non-business majors who plan to start their own business or work in the family business.
The marketing minor includes the following courses:
|PRINCIPLES OF MARKETING 1|
|MARKET RESEARCH DESIGN 2|
|Select 6 semester hours from the following:||6|
|MARKETING EMERGING TECHNOLOGY|
|SOCIAL MEDIA MARKETING|
|TRANSPORTATION & LOGISTICS|
|Total Semester Hours||18|
This class is a prerequisite for most other classes in the minor. It should be taken as early as possible in the student's program.