MKT 301 - PRINCIPLES OF MARKETING

Semester Hours: 3

Integration of professional selling techniques and concepts with sales management problems. Addresses objectives and policies for managing a sales force; market analysis methods used for sales forecasts and budgeting; and problems faced by sales management in competition, pricing, and promotions.

Tuition and Fees

http://catalog.uah.edu/grad/financial-information/tuition-fees/

...ECN, FIN, IS, MGT, MKT, MSC College of...Charges Description Charge ED 301 $100.00 ED...

Tuition and Fees

http://catalog.uah.edu/undergrad/financial-information/tuition-fees/

...ECN, FIN, IS, MGT, MKT, MSC College of...Charges Description Charge ED 301 $100.00 ED...